Fitness
Avid is a cheap fitness watch with a Pebble-like button layout

We’re definitely in the era of the smartwatch, but the sad part is that they pretty much all do the same things. The Avid Multi-Sport Smart Watch adds to that massive list by being a watch you’ve seen before with a different name. It has a bevy of features for sports, including auto-course recognition, distance to the green, and scorecards for golfers, or calories burned, distance ran, and route tracking for runners. When you’re not out on the green or trying to best the time for your favorite path, the watch can control music on your smartphone and activate the shutter on your smartphone. In addition, its native push support can keep you up-to-date — it just won’t look too stylish doing it. The campaign is seeking $150,000 CAD (~$134,000 USD), with the opportunity to get your own Avid watch for just $99 CAD (~$88 USD).

The little things usually do count, but not when products like the inWatch Z are capable doing just the same with the addition of an HD camera, but even that watch didn’t hit its funding goal. The Avid would have been better served being a more focused product like the Zoi running system. Because it isn’t, the Avid suffers because it’s doing too many, already explored things at once.