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Smartwatches/Bands

The Sowatch so wants to be your life coach

Big names like FitBit and Jawbone have long offered people the possibility of tracking their level of activity and have become pretty successful at doing so. But while they offer most people a lot of options, people can always go for more. The Sowatch is trying to give it to them.

The Sowatch is a dedicated, fitness-oriented smartwatch similarly equipped with the connectivity and sensors one would expect from a product like this. The difference is how closely it works with its dedicated smartphone app to serve as much more than an activity tracker.

The device wears many hats, claiming to allow users to do everything from set fitness goals, track progress or just monitor the daily step count to design custom workouts and send highly detailed medical information  — parameters as granular blood pressure, heart activity, hypoxia, etc. — to family or a physician should they pass a pre-set trigger. This makes it the perfect tool to prevent injury and overtraining during activity or manage diabetes using its blood sugar tracker, for instance.