Connected Objects
Where’s Wallet calls home to your smartphone to avoid being misplaced

Forgetting or misplacing a wallet can be a major inconvenience — especially if it’s left in a public place and has a lot of cash and credit cards in it.

Where’s Wallet is a twist on the increasingly popular Bluetooth item finder that solves that dilemma. It’s a wallet that features a hidden sensor inside. Users just have to download a free Android or iOS app, set a notification range, and their smartphone/wallet will beep to alert them the moment they step beyond that preset distance. Its maker is fielding the product in three versions: a $49 slip model, a $69 bi-fold version and a $99 clutch version. Each will ship in August. Its maker is trying to raise $30,000 through Kickstarter by March 22.

Where’s Wallet is a clever entry in the Bluetooth tracking device category. Applying the technology to a wallet is a no-brainer, and should be especially appealing to consumers with a tendency to misplace their valuables. However, the specific application has a drawback in that some consumers will prefer a small tracking device like TrackR Bravo that can be attached to the object of their choice. For example, folks who are more likely to misplace their keys than their wallet.