The Premise. Every house or apartment feels more like a home when it includes houseplants. However, like any living thing, plants need to be cared for, fed, and watered. Needing to leave for business or vacation means finding a way to have plants cared for.
The Product. Aquarius is an adjustable watering system for plants that can be controlled while away from the home. The bland, cubic waterproof base holds the water needed for a potted plant that rests on top of the base. Then the adjustable nozzle points down into the pot and with the push of a smartphone touch screen or by assigning it to a schedule, the Aquarius gives plants the water they need automatically.
The Pitch. The sight of a woman sobbing after her plant dying and the phrase “ruin vacations” are both used in the campaign video in relation to plants withering from dehydration to great melodramatic effect. The product itself looks great as it waters plants of all sizes, and the app looks easy to use as well. The campaign combines attractive houseplants with the sleek design of the product itself. Aquarius inventor Gleb Kudryavtcev needs $30,000 to bring the Aquarius to the masses in terms of production and manufacturing. Stretch goals will be available after reaching the main goal for solar power, making it an entirely autonomous device.
The Perks. A single Aquarius will cost backers $65. The Aquarius Duo, which will allow owners to connect the devices together and water two plants, is available for $85. The Aquarius Quatro, which one can easily deduce will water four plants, can be had for $100. Eight- and 16-plant sets are also available, with each set of four able to exist in a different location. All watering devices will ship out in February 2015.
The Potential. While there are already plenty of ways to ration water to plants while on vacation, this may be one of the first that can be controlled using a phone or tablet. The design is more concerned with function over form, and seems to work great, while leaving a little something wanting in the looks department. At the end of the day, for people who want to keep their plants happy and healthy, the Aquarius is a great option to consider. Others who may not be as prone to breaking out into tears at the possibility of a dead houseplant may not be so compelled to pull the trigger on this product.