The Premise. Touch screens devices are all the rage these days. The only problem? You have to touch them, leaving behind messy fingerprints on every phone and tablet. Also, as smartphones and tablets become capable of more and more, it’s become increasingly necessary to prop them up. It’s much easier to Skype, play games, send e-mails and many other things if both hands are free and the tablet or phone is upright.
The Product. Bpen really is much more than a pen as its slogan claims. It’s a multi-use tool that works for almost every smart phone and tablet out there. Bpen is a regular pen, a stylus that can be used on touch screens, and a stand for tablets and smart phones. It may just julienne potatoes as well. It’s made out of aluminum and comes in six different colors. The pen comes with the option of buying a base to help it function better as a stand (though the base isn’t entirely necessary outside of the car). Part of the pen folds out and plugs into the headphone jack to provide stability as a stand. In addition, Bpen’s creators have come up with a mini Bpen, lightweight enough to attach to a keychain.
The Pitch. Bpen’s Kickstarter campaign shows a video of the Bpen in action, displaying its wide range of uses. The rest of the campaign details how the idea for Bpen was conceived, as well as how the idea was developed. Lior Avrahami, Bpen’s creator, is looking to raise a modest $5,000 on Kickstarter for his product in a 40-day stretch.
The Perks. A minimum of $15 will get the backer two of the mini keychain Bpens. From there, an early bird special of a $25 donation is rewarded with two Bpens. Going up to $50, the backer will receive a set of Bpens and two bases as well. With each tier, the backer can choose which color their Bpens will come in. In addition, some tiers have the added perk of getting ink refills for their pens. Avrahami predicts that pens will be received by backers in April, which, given his experience with the factory he uses, is realistic.
The Potential. There are a lot of styli and stands out there for smartphones and tablets. Other dual stylus/pens exist, such as the lovely Wacom Bamboo Stylus Duo found here, but none quite so Batman that they also act as stands. One drawback of Bpen is that when the stand is in use, it renders the headphone jack unusable. Other than that, Bpen should be a handy accessory to draw upon.