The Premise. Bugs in the house can be a real nuisance. It’s never fun to have to kill a bug and it looks a little crazy to be running around the house with a shoe in hand ready to strike. Without actually killing them, it’s hard to get bugs out of the house unharmed.
The Product. Bee-Kind is a wand of sorts that uses suction and air to treat bugs humanely. It has a long clear tube and sucks bugs in. When they’re trapped, simply walk outside and use the button to release them again. The wand looks like a big yellow gun with a long tube on the end.
The Pitch. Bee-Kind’s creator discusses his product in slow words during the campaign video. He demonstrates Bee-Kind’s effectiveness with several different types of bugs. The rest of the campaign uses drawings to show how the wand works. It also discusses the advantages of letting bugs live, rather than just squashing them. Bee-Kind, a product from the Netherlands, hopes to raise €165,000 on Kickstarter.
The Perks. Bee-Kind only offers three reward tiers. The first at €5 gets the backer a thanks. The other two offer the Bee-Kind itself for backers inside and outside of the Netherlands for €38.
The Potential. It’s always a great idea to find ways to be nicer to animals. Bees and bugs generally get a bad rap because they can sting us and it’s harder to remove them from rooms and houses without getting stung. Bee-Kind is a great solution for those looking to remove bugs from their homes without having to kill them and without getting stung. It may be scary to release an angry bee so close to yourself, but at least it’s a way to get the bee back to where it came from. All in all, Bee-Kind uses innovation to kick bugs out of the house without killing them.