Wireless chargers are the most important accessories for wireless devices, but they tend to be rather indistinct and boring from a design standpoint. Ora is a unique-looking wireless charger/power bank that is oval-shaped and sleek-looking, coming in a combination of white and one other color of the buyer’s choice.
A sliding panel allows the user to pull out the hidden outlet plug and USB adapter. Ora gets plugged into a wall outlet, and the user can opt to plug a wireless device into it via a charging cable or directly into Ora’s spring-loaded connection port. It is compatible with the iPhone 5 and 6, iPod Touch and Nano, and all Android and Windows Mobile smartphones—and the charger will hold each device upside down safely. Backers who pledge $30 will get one charger when it ships in July as part of an early bird Kickstarter discount. Ora is hoping to raise $60,000 in funding.
The charger certainly looks unlike rival products, but it’s not clear how many consumers will spend extra money for a charger mainly for its nice design. Nor is it clear how many consumers will feel comfortable enough to plug their expensive smartphone into Ora upside down, especially if the wall outlet is far off the ground.