The Premise. The world of entertainment is an ever-changing industry, always looking for ways to make the audience feel that they’ve gotten the best show possible. One of the most popular ways that 21st century performers do that is by breaking that “fourth wall” and interacting with the audience. While much of this has relied on the front person (or lead singer), guitar players are now getting a shot at this. Why is this important? Because more interaction usually means an invite to return to a venue. And if the band has merchandise, it can also mean more sales.
The Product. SoulPedal lets guitar players have the technology of their wah wah pedal in wireless form. To make it even more convenient, it gets worn like an in soul inside the right shoe, with a “dummy” left one included for balance. Built in arch support and a total weight of three ounces help ensure comfort. A tap of the foot turns the pedal on, and when it’s time to change the sound, a bend of the knee, slight lean forward, or stop of the foot makes it happen.
The Pitch. The video for the $35,000 campaign gives just enough detail on how the product works to satisfy the curious, and plenty of clarity on how to use it. Seeing it in action among other users is a nice touch, and it appears very user friendly.
The Perks. There are nine tiers from which backers may choose. The $279 early bird special offers the complete product with an expected delivery of September 2014. There is a chance for a full refund on the price for the backer who wins the contest announced at the indiegogo campaign site.
The Potential. The wireless technology aspect for this product makes it an especially exciting development for guitar players. Lead singers who play the guitar will likely be especially appreciative of this particular item. If there is an interest in the upgrade kit, a Windows system will be required. It’s noteworthy that there is also a development in the works for keyboard players in connection to note/velocity parameters that would eventually be available through the upgrade kit.