The Premise. Outdoor activities at parties, in the park or at the beach usually involve frisbee, badminton or simply throwing around a football. While all of these staple games are fun, it would be nice to expand what games people can play outdoors.
The Product. The Moonshot Ring Launcher is a toy for those who like to play catch. Coming in three different sizes, the launcher shoots lightweight rings either far, really far, or really really far. The rings come in different colors and the launcher seems easy to use. The rings are 9 inches in diameter with a dog-friendly version that’s only 7 inches.
The Pitch. While a little long, the campaign video does a good job of showing the launcher in action and really displaying just how far these rings can travel. They seem to defy gravity as they float through the air. Passersby in the video ooh and ahh at what the Moonshot Ring Launcher can do. The rest of the campaign goes through the prototyping process as well as why the creator needs more funds. He hopes to raise $50,000 on Kickstarter.
The Perks. Various reward tiers offer just the rings for backup. For $65, backers will receive the entire set, including the launcher and two 9 inch rings. A seemingly mislabeled tier for $80 offers the same as the $65 level at an early bird price. Estimated delivery is currently set for February 2015.
The Potential. New lawn games come onto the market all the time, but the ones that stick around have that addictive quality like Cornhole does. The Moonshot Ring Launcher looks like a lot of fun too. The only drawback is that it would be necessary to purchase two in order to shoot the rings back and forth between two people. Still, the distance that the rings can travel is incredible and this game is perfect for those who have access to large spaces to play in.