Imaging Video

One-touch Flagg’it makes editing sporting highlights less of drag

Over the last few years, sports have embraced action cameras as a way to capture those incredible moments that are often missed to later share with others. Their usually small sizes offer high-quality HD recording options, but their downside lies in having to manually turn them on and off which ultimately takes the focus off the action.

Flagg’it is a wearable button that functions as an instant marker for any and all cameras someone may have. A single button press marks a video track with a flag, and the included Flagg’it software allows users to import their video with the attached flags. Having these markers lets users more easily edit their video without having to review the entire thing for notable moments, a process that can easily eat up so much time.

Those behind Flagg’it are banking on the fact that it’s easier to begin the editing process in the moment rather than back at a computer, so they’ve made it easy to do so. The device doesn’t function through Bluetooth or Wi-Fi but rather emits an audio signal which it uses to sync instead, allowing Flagg’it to work with any camera at any distance. And its 50 hours or more of battery life relieves batteries worries, too. A Flagg’it device goes for $69, and is expected to ship July 2015 if the campaign raises $50,000.

What Flagg’it does, it does very well. Sports enthusiasts will no doubt absolutely love the ability to set up flags on their recorded video in real time, so its functionality will be met with warm welcome. It’s also shock, dust, and shock resistant, but even then it isn’t certain Flagg’it will be able to truly withstand the punishment it surely will receive.

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