Our parents always warned us about listening to our music too loudly, but the rebels within all of us never listened, preferring to instead crank it up to the max to enjoy our music. Loud music that crackles in your ear and almost hurts is good after all, right? Well, as much as we might have enjoyed the albums of yesteryear, the increased use of earphones due to the MP3 revolution has clearly shown the auditory consequences of these practices. Unfortunately, the headphone industry has responded to this criticism with larger, louder, and bassier headphones that compound the problem.
The increasing number of both teens and adults with mild to severe hearing loss caught audio legend Stephen D. Ambrose’s attention and he, along with his company Asius Technologies, has created RealLoud Technology as a result. The product reduces harmful pressure experienced by wearing ordinary headphones using bio-mimicry, or the imitation of nature through technology, to include a built-in secondary eardrum to absorb them for you. As a result, louder, more complete sound is produced by eliminating the pressures associated with unnecessary noise, even if actual volume is technically quieter overall. This is the crux of the RealLoud Technology, and the key behind the entire series of 1964|Adel headphones.
Three lines of headphones incorporate the RealLoud Technology. The Ambient line is for casual audiophiles and features up to 12 drivers, the U-Series is an over-the-ear headphone with up to eight drivers, and the A-Series feature up to 12 drivers and are custom to your own ear impressions. With price points ranging from $100 to $1,600, there are options for everyone, all estimated to be delivered between February and May of 2015. The campaign has a funding goal of $200,000.
It’s about time solutions are created for the problems caused by the consumer market itself, and although the 1964|Adel headphones have a pretty high cost of entry, their development is a sign that the technology is being thought about. Soon, they’ll trickle down and hopefully become standard across the board. The cheek is too often turned in the name of profits, and although here profits are still had, at least it’s propped up by actual innovation.
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