Tag: location device

Categories
Kids/Babies Wearables

Cubi kids’ locator watch doubles as communicator

Every parent wants to know where their child is at all times. That’s what makes child locator watches such an appealing category.

Kids with the Cubi can use the device to send voice messages to other Cubi wearers, as well as to smartphones. When a parent’s phone is connected with Cubi, they can set up an emergency alert message from their phone. When in need, children can press and hold the emergency alert button on Cubi for three seconds and the parent’s phone will receive instant alert messages. The device will feature a dedicated Android and iOS app, and will also features GPS tracking functionality, enabling parents to always know where their kids are. Kids can also build their own network of friends using its NFC technology.

Cubi holds promise, but it is in just too crowded of a category now, with rivals including the Tinitell and FiLIP. Cubi somewhat pales in comparison to FiLIP, which seems more advanced, serving as an actual wearable cell phone. Some parents, however, will like the fact that there is no monthly $10 AT&T cellphone bill with Cubi like there is with FiLIP.

Cubi will ship in July of this year at $150 in either blue, green, orange or pink. Its maker is hoping to raise $100,000 by March 20.

Categories
Pets

Pawda promises to pinpoint pets in the perimeter

The Premise. Dogs can be some of the most loving and compassionate partners a person can ever have. They’ll be by your side through every corner of life, but sometimes tragedy strikes and they wander off. Losing a pet is one of the worst feelings a person can experience, but what if endless search parties and calls to the local pound were unnecessary? What if we could always know where our pets wandered off to?

The Product. The Pawda is the perfect solution that allows you to give your pet the freedom to roam, yet the peace of mind to always find them if they wander too far. The idea lies within a simple GPS tracking system that attaches to your pets collar. Designate a safety zone, and you’ll not only get notifications if your pet leaves the area, but you’ll also be able to track their exact location in the built-in map. The Pawda is also waterproof and durable so it can withstand all the adventures your pet embarks upon, but the battery life only lasts up to seven days.

The Pitch. Pawda’s video wastes no time explaining how the Pawda works. Not to be confused with devices like the Tile and Bringrr, Pawda is an actual GPS tracker. In simple and well-designed graphic simulations, the video shows how Pawda can help track your pet seamlessly with your iOS or Android smartphone. The video takes a brief break in the middle for a word from the two founders who voice their confidence and dedication to their prototype that they deem ready for mass production.

The Perks. To get your paws on a Pawda, the pledge price is $99 AUD (about $90 US Dollars). GPS tracking devices do unfortunately come at a steep price, but it could be worth the investment to have the peace of mind of keeping your pet safe. Those who are more enthusiastic about the Pawda can pledge $185 AUD to also receive a Pawda t-shirt and hoodie for their pet. Manufacturing and shipment for the Pawda has a quick turn around and can be expected to be delivered in April 2014.

The Potential. Pricing for the Pawda is in line with that of Tagg, the dog tracker that was spun off from wireless giant Qualcomm several years back, and is part of a new generation of products for tracking people and pets. Not every pet owner needs to know its dog’s destination, but built-in and attachable location devices for pets are certainly going to be more popular in the future.

Categories
Cell Phone Accessories Connected Objects Watches and Jewelry Wearables

Cuff signals stylish connected piece of mind at the touch of a button

The Premise. When you aren’t with your loved ones, sometimes the worst possibilities run through your mind. Some people use GPS tracking applications to know where there friends are safe, but if they become detached to their phone, they have no way of signaling for help. Wouldn’t it be nice to always have a guaranteed peace of mind that your loved one is safe?

The Product. Cuff is a line of products that look like sophisticated and fashionable jewelry, but inconspicuously hides a wide range of safety features. If your partner is in distress, they simply press a button on their jewelry, and everyone in their circle of close ones receives their location and other information they need to get you help. The current line has products such as necklaces, keys, and of course, cuffs.

The Pitch. Why can’t all Web sites be like this? The graphic design is flawless, the animations are smooth, the pictures are crisp—it all makes the information very easy to take in and absorb. The presentation beams with confidence in the product, and that makes the consumer (or me, at least) confident in their purchase. Oh yeah, their video also looks like high-quality cinematography at moments as well. The pitch is just a wonderful concoction of emotion, credibility, and logic.

The Perks. Currently, Cuff’s line of products are only available for pre-order. As mentioned, there are a variety of options that can range from $50-$150. It depends on what style fits your wardrobe and your fashion, but there are plenty of reasonable options. The Cuff products are expected to be distributed in Fall 2014.

The Potential. Fashion is such an individual thing that it may be challenging to find a Cuff design that will appeal to everyone. However, Cuff is less overbearing and obvious than other tracking applications but provides state of mind that alternative apps do. The only hinderance is the remaining fear that some people may have about privacy in regards to location devices.