Pawly shows that the cats will play when the owner’s away

The Premise. Pets are like children for most cat or dog owners. Leaving them to go to work can be heartbreaking and some pets don’t do well on their own all day. Some opt to keep the radio on all day just so their pets don’t feel alone.

The Product. Pawly is an interactive toy for pets to play with. It connects to the owner’s iPhone or Android and allows them to have fun with their pet remotely. With the app, they can control the movement of Pawly, shoot out treats and even take photos or videos. Pawly itself has four all-terrain wheels and is about the size of a laptop. It’s covered by an orange rubber shield to ensure its durability through rough play.

The Pitch. This campaign video tugs at the heartstrings of pet owners watching, showing cat and dog owners leaving their home in the morning. Never fear! They get to play with them from their office desks. If you want to see a rundown of features as well as the bone that tracks the fundraising status, check out the rest of the campaign. Pawly is looking to raise $80,000 on indiegogo.

The Perks. Watch out backers, your pet can be treat-blasted at with this Canadian product for $399 USD if you’re early enough or $449 USD if you’re on the slower side. Reward tiers climb up to $10,000.

The Potential. Remote pet care is nothing new. We’ve seen a ton of products on Backerjack that handle this very same thing like PetPal and Kittyo. Neither of them move like Pawly, but have more practical functions like feeding the pet while you’re away. In addition, Kittyo comes with a laser for cats to chase around. Also, both have speakers so that they can talk to their pet as well as videotape them. Pawly’s mobility is cool, however it has limited function compared to these other two products. In addition, the price is somewhat obscene for a glorified pet watcher. For those who are really concerned about their pets’ burgeoning loneliness, a paid sitter might be a cheaper option.

Connected Objects Pets

PetPal separates electronics from feeder to dispense foods remotely

The Premise. Having pets is wonderful, but it’s necessary to find someone to care for them when you’re out of town. It’s tough to travel or even go out for the day when you have to worry about feeding your dog or cat.

The Product. PetPal is a pet feeding system that holds up to 15 pounds of food. Using Wi-Fi and an app, pet owners can dispense food into the bowl without actually being in the house. A button on the top dispenses food too so the bowl can also be used when you’re home. The PetPal has a camera and motion detectors so that you can see and take photos or videos of when your pet eats. A microphone and speaker lets you hear your pet and talk to it as well.

The Pitch. Ken Powers, the creator, talks about his love of animals and pets in the video. He wanted to make a product that would not only feed his pets, but that would also allow him to see and talk to them when he’s away. In the rest of the campaign he discusses how he wanted to build his product like his durable toaster that has lasted him for 40 years. PetPal hopes to raise $150,000 in its 45-day Kickstarter campaign.

The Perks. PetPal’s reward tiers offer three early bird specials at $350, $360 and $360. The system goes for regular price of $395. All tiers have estimated delivery dates of August 2014.

The Potential. There have been a lot of pet care products looking for crowdfunding recently. PETLY is an automatic pet feeder that works off of a schedule to deliver food at regular times. Pintofeed also has Wi-Fi capabilities so that you can feed your animal from a smartphone, computer or tablet. Most similar to the PetPal, the iCPooch lets dog owners video chat/bark with their pets and even deliver them a treat it they’d like. PetPal is by far the most sophisticated of these. It delivers food either manually or automatically and the microphone and camera are a great way to keep an eye on things at home. The price, however, is quite steep compared to similar products being developed. Other than the expense, PetPal looks like a perfect way to feed and keep an eye on pets when out of town.