Cooking
Candy 3D food printer is the sweetest printer ever

The Premise. Although the flexibility of 3D printing has birthed many novel ideas for the private and government sectors, it has ultimately proven to be cost-prohibitive for the consumer. This has slowed down the average person’s entry into this space, especially with regards to the many benefits promised by 3D-printed food.

The Product. Candy aims to be one of the first affordable 3D printers focused solely on food of the sweeter (and guiltier) kind. Candy uses dispensers filled with any semi-solid to create perfectly shaped cookies, flawless cake details, or a variety of other designs for both professional confectioners looking to save time and home bakers looking to impress. Its sleek fiberglass build capable of reading SD cards loaded with pre-made and custom designs fits into many kitchens.

The Pitch. London-based 3D Venture’s campaign video does a neat and tidy job of explaining how Candy works, showing off its confectionery talents in a variety of environments used by a variety of people. Simple and to the point, the accompanying material provides information about the device’s specs and and the risks involved with the campaign. The company is shooting for a goal of about $100,000 in order to begin mass production.

The Perks. With the majority of Candy printers shipping in April 2015 for $499 ($100 off the eventual retail model), those who can’t wait to satisfy their sweet tooth can score one a bit earlier in March 2015 for $799, along with two extruders. All perks give you the option of choosing any available color.

The Potential. Candy looks simple, clean, and effortless. While its printing quality is lower than that of higher-end 3D printers, it is making things that are ephemeral. The printer should find an early audience with chefs looking to add new and interesting designs to their cuisine. Candy costs half the price of another 3D food printer vying for your gastronomical attention. And at $499, Candy will be seen as a pretty sweet deal in a market still known for its exuberant prices.