Health and Wellness Wearables

Backbone supports you in the quest for better posture

It’s incredible to think that for every 15° of forward neck tilt, as much as 10-20 pounds of pressure is placed on the spine, neck, and back. This is not only a detriment to posture and overall well being, but puts people one step closer to looking like Quasimodo — a fate no one wants.

With bad posture so commonplace, it’s no surprise more and more crowdfunding campaigns are addressing the issue head on. The latest to do so is the Backbone, a pair of connected shoulder straps that not physically supports better posture but also reminds users to straighten up through notifications and vibrations.

Health and Wellness

BetterBack provides improved posture, produces better backers

Good posture is one of the most ignored health issues out there. Our posture affects the way we breathe, grow and function. Bad posture can have serious long term complications, such as back pain and a hump in our old age.

BetterBack is one solution to this problem. This product is targeted towards individuals who sit a lot and helps them straighten their otherwise slouched over sitting position. The main portion of BetterBack rests on the lower back. Two straps reach from that part to loop around the knees, providing leverage to draw the lower back in while the upper back straightens out. BetterBack can be used and carried around anywhere, making it convenient. It also boasts breathable fabrics so that one’s back doesn’t get all sweaty.

This is one of those products that doesn’t need technology to be innovative and effective. BetterBack provides a simple solution in an even simpler package. The product’s makers may want to consider adding a standing option to their brand, but their existing product is still intriguing. One will cost backers a donation of $75 for delivery in October 2015. BetterBack Kickstarter campaign is looking for $12,500 by May 2.