Here – Backerjack

Backerjack Podcast #18: Smarter Water and Hear Factors

We’re back! In Episode 18 of the Backerjack Podcast, Steve and Ross check out some of the latest products seeking funds and preorders:

HidrateMe and Trago , two smart water bottles that can personalize their hydration advice.
Here, an unprecedented wireless audio tuning device for the real world that allows you to adjust settings such as volume and tone — helpful for when you’re not all about the bass.

Notes: In the podcast, Ross tried to remember the name of the Backerjack feature that pitted similar campaigns head-to-head. It was The Back-Off.

Download the episode or listen below, subscribe via iTunes or RSS, and follow Backerjack on Twitter and Facebook. Also check out Steve’s great work on Apple World Today!

Here earbuds let you tune how you hear the world

In the beginning there was the volume control, and it was good — so good in fact that it launched an infinite number of ways to tune and distort audio. But there was always a catch. The audio had to be playing through some kind of device, whether it be a transistor radio, CD player or iPhone.

But now, for the first time, people will be able to apply some of the same adjustments they’ve made to recorded audio to real-life audio via Here Active Listening earbuds. Somewhat of an equalizer for the real world, the Heres use a digital signal processor to allow you to not only tune people out, but change their bass and treble settings as well as a host of other options. The app comes equipped with a number of settings to take into account prolonged aural unpleasantness such as a baby crying or a being in a plane.