The heat of the summer season means beaches, barbeques and lots of brews, something the crowdfunding world has always been cognizant of with projects like the Coolest Cooler and the Kreweser. But while these offerings meant easier ways to transport food and beverages along with extra features like USB chargers and wheels, none address the age old problem of warm drinks, aka the bane of a get-together.
The HYPERCOOL portable cooler address this problem using the magic of physics. It can be filled up with water, frozen overnight, and then be used to rapidly cool cans or tall boys of one’s favorite beverage. How? Using an external motor that spins the can over that bed of ice. The friction cools the beverage in just 60 seconds; wait 30 more seconds and it’ll be ice cold.
If grandma and weak women are the demographic for this item, then the subtly obnoxious focus in the video for this product certainly captures that message effectively. As for the rest of the population,