There is a fine line between information and what one could say is TMI. Nevertheless, those who find toilet humor and really bad puns to be funny, especially when blended, should probably avoid the video associated with this campaign and go get a life. As for everyone else who just wants to know how to make it to the bathroom at night without getting injured or waking everyone up, Toilit is a motion-sensing light specifically designed for those night trips to the bathroom. It hangs on the tank of the toilet and lights the way with soft light (as opposed to an overbearing overhead light) as the bathroom is entered.
For those who are too incapacitated to get everything into the toilet, this light may not be solution. Other nightlight type campaigns that backers might want to check out include Illumibowl and LureViewer. This product seeks to raise $35,000 by December 12, 2014. Early bird backers can get one product for $15, with an expected delivery of May 2015.